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SEO and AI search guides
Practical, evidence-led SEO and GEO guides covering technical SEO, AI search visibility, content strategy, and local SEO from the team building the checker.
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- GEO & AI Search
How to Get Cited by ChatGPT: A Practical Guide
Learn how to get cited by ChatGPT with answer-first structure, FAQ schema, and open crawler access — practical steps, no guaranteed hacks.
August 11, 2026 · updated September 11, 2026 - Local SEO
Local SEO Checklist for Multi-Location Businesses
A local SEO checklist for multi-location businesses has to solve problems single-location businesses never face at scale.
August 11, 2026 · updated September 20, 2026 - Content SEO
Content Gap Analysis: A Practical Walkthrough
Content gap analysis compares your site's topical coverage against ranking competitors to find keywords and subtopics they cover that you don't.
August 11, 2026 · updated September 20, 2026 - GEO & AI Search
What Is GEO (Generative Engine Optimization)?
What is GEO (generative engine optimization)? A clear guide to how AI engines retrieve and cite content, and how it differs from classic SEO.
August 11, 2026 · updated September 11, 2026 - GEO & AI Search
AI Share of Voice: How to Measure It vs. Competitors
AI share of voice measures your brand's citations against competitors in AI answers. Learn the formula and how to track it accurately.
August 9, 2026 · updated September 11, 2026 - Local SEO
Google Business Profile Optimization: The Complete Guide
Google Business Profile optimization means configuring every editable field so Google can match your business to local searches and rank it.
August 9, 2026 · updated September 18, 2026 - SEO Basics
On-Page SEO Checklist: 6 Steps to Fix Any Page
This on-page SEO checklist covers title tags, meta descriptions, headers, alt text, internal links, and URLs — in the order to check them today.
August 9, 2026 · updated September 15, 2026 - Content SEO
E-E-A-T SEO: What It Means and How to Prove It
E-E-A-T SEO explained: what Experience, Expertise, Authoritativeness, and Trust actually mean, real signals that prove each one, and the myths to drop.
August 9, 2026 · updated September 3, 2026 - SEO Basics
What Is SEO? A Beginner's Guide to Search Basics
SEO is the practice of making a website easier for search engines to find, understand, and recommend to people searching for related things.
August 9, 2026 · updated September 15, 2026 - GEO & AI Search
AI Overviews SEO: Winning Citations, Not Just Rank 1
AI overviews SEO means optimizing for citations, not just rank 1. See what changed on the SERP and what you can and can't control.
August 9, 2026 · updated September 11, 2026 - Technical SEO
Crawl Budget Optimization: What Actually Matters
Crawl budget optimization matters mainly for large sites. Learn the real causes of wasted crawl budget and a prioritized fix checklist.
August 8, 2026 · updated September 1, 2026 - Technical SEO
Core Web Vitals 2026: Current Metrics, Thresholds, Fixes
Core Web Vitals in 2026 means three metrics: LCP, INP, and CLS — here's what changed since FID, current thresholds, and how to prioritize fixes.
August 8, 2026 · updated September 21, 2026